Spate keeps teams focused on Innovation ahead of trends by identifying emerging ingredients, tracking consumer preferences, and uncovering whitespace opportunities.
👥 Who Is This For?
- R&I Teams – Discover new ingredients and technologies to fuel product innovation.
- Category & Product Development Teams – Align product roadmaps with consumer trends.
- Ingredients Manufacturers – Find high-demand ingredients to optimize sourcing strategies.
- Investors - Validate deal theses.
🔍 What Can You Do with Spate?
- Spot Long-Term Trends: Identify macro trends that will last through your development cycle.
- Find Whitespace Opportunities: Uncover unmet consumer needs in emerging categories.
- Track Emerging Ingredients & Formats: Monitor growing formats, ingredients, & benefits.
- Analyze Category Growth: Spot when individual trends are category drivers for growth.
SPATE STRATEGIES
✅ Identifying Macro Trends
We have three years of historical data to help you understand the patterns in how trends are emerging. Our algorithm uses these insights to make 12-Month predictions.
The rise of skin barrier repair products reflects growing consumer demand for long-term skin health solutions.